B Brand. Balance. #23 Audi business Responding to the tradition of

Responding to the tradition of Black poetry

connected and curious

Using the familiarity of everyday actions and materials to investigate and experience the different openings

the urge to do something becomes stronger

the University of Texas in Austin

B Brand. Balance. #23 Audi business Responding to the tradition ofAudis history began in the early twentieth century when August Horch, a former automobile engineer, merged four small sized automotive companies to establish Auto Union. After numerous mergers and acquisitions, auto Union joined the Volkswagen Group in 1964 and spent the following two decades rebranding itself. Initially, Audi was known only for making cars that performed well, but the brand has since come to represent a new style of understated